ABOUT US
WE HELP YOU LEAD YOUR TEAM, ORGANIZE YOUR BACKEND, AND PREPARE FOR GROWTH — WITHOUT THE CHAOS, CONFUSION, OR CROSSED WIRES.

THE POINT OF IT ALL!
We exist to help small business owners with big hearts and bold ideas stay rooted in the mission that started it all.
Whether they’re sharing a service that heals, a message that transforms, or a story that inspires, our work happens behind the scenes, creating sustainable systems, teams, and operations that let them lead with clarity, not chaos.
Because we believe founders shouldn’t be buried in logistics or stuck doing everything themselves.
They deserve a business that supports their purpose, not one that pulls them away from it.
We envision a world where growing your business doesn’t mean losing your magic…
and where doing the work you love doesn’t come at the cost of your peace.


_edited.png)

GABRIELA TORO
CEO | FOUNDER | CONSULTANT | STRATEGIST
Gabby created The Blissful Step to help service based businesses lead with clarity, care, and confidence. She specializes in team audits, leadership coaching, and emotional-ops strategy, bringing humanity and structure together in a way that feels grounding, not overwhelming.
Responsibilities:
-
Hosting client calls & leadership syncs
-
Full business audits
-
Project reviews + team check-ins
FORMER VETERINARY TECHNICIAN
VENEZUELAN & PUERTO RICAN
LIVED IN A SCHOOL BUS FOR 2.5 YEARS

ROSANA NAVEDA
EXECUTIVE ASSISTANT | PROJECT MANAGER
Rosana keeps all internal projects moving with calm precision. She preps meeting agendas, handles follow-ups, keeps ClickUp aligned, and makes sure everyone knows what’s happening and when. She supports the backend quietly, consistently, and always with kindness.
Responsibilities:
-
Agenda prep, meeting notes, post-call follow-ups
-
Task allocation & deadline monitoring
-
Internal updates on agreements, roles & compensation
TERRIFIED OF HIGHWAYS
SPEAKS WITH HER HANDS
100% MARACUCHA
MANUELA TORO
CLICKUP ARCHITECT | PROJECT MANAGER
Manuela is our go-to when a ClickUp workspace needs to be built or fixed from the ground up. She builds, audits, and refines workflows with intention and strategy—and she makes sure your systems make sense to the humans using them.
Responsibilities:
-
Full ClickUp ownership + system refinement
-
Automation builds (internal + external)
-
Operational Resources library setup and maintenance

LIVES IN PORTUGAL
TAROT READER & SPIRITUAL LEADER
ART CONSERVATOR
KRISTINA THIEL
TEAM CARE OPERATIONS LEAD

Kristi oversees day-to-day operations for retainer clients and helps the team stay balanced, organized, and in flow. With a sharp eye for detail and an even sharper sense of timing, she keeps projects moving without overwhelm.
Responsibilities:
-
Internal team check-ins and minor conflict prevention
-
Task flow oversight and team accountability
-
Operational Resources upkeep + contractor communications
NEW MOM
LIVES IN SPAIN
FORMER NY PRODUCTION MANAGER
ALEXANDRA BARRETO
TEAM CARE & OPS STRATEGIST
Alex is a strategist on the TBS team, working in client accounts to keep operations clean and teams aligned. She handles the coordination, bigger picture strategy, and connecting the dots on the behind-the-scenes work that makes everything else possible.
Responsibilities:
-
Operational strategy & workflow optimization
-
ClickUp systems & process design
-
Team operations & contractor care

LOVES COMBINING STRUCTURE WITH SELF DISCOVERY, FROM HUMAN DESIGN TO ASTROLOGY
DUAL CITIZEN WHO'S LIVED IN FOUR COUNTRIES
ALWAYS CHASING HER NEXT ADVENTURE ( USUALLY ON THE WATER)
ROSANA LINCE
MARKETING MANAGER

Rosana brings The Blissful Step's voice to life across every platform. She turns client stories, founder experiences, and team insights into content that feels human, thoughtful, and true to who we are. From strategy to execution, she helps every piece of content connect with the people who need it most.
Responsibilities:
-
Content strategy & editorial planning
-
Social media management & copywriting
-
Email marketing, Substack & case studies
CAN IMITATE DIFFERENT ACCENTS
COULD TALK ABOUT FOOTBALL FOR HOURS
NEVER SAYS NO TO A GOOD COFFEE SHOP
KIND WORDS
I FEEL SO FREE
I think we need to keep this going post maternity leave where I can actually be the CEO and not in the weeds, and focus on the fun stuff that moves the needle + get caught up during the week.
Loving this!
~ MADDIE FROM MADDHEALTHY

OUR APPROACH
WE HUMANIZE SYSTEMS
We believe a thriving business isn’t just about tools and tasks—it’s about people, processes, and purpose.
Our studio blends:
-
HR(like) care for contractor-based teams
-
Custom ClickUp builds (no templates, no fluff)
-
Operational structure with a bilingual, multicultural lens
-
Legalish readiness: helping you know what’s needed before it becomes urgent
We’re the calm in your backend storm.

